Talk about trying to cash in on a trend! Billing itself as "projects to keep you knitting from twilight til dawn", this postcard is actually advertising a book, with multiple projects inside. The copy on the back of the postcard goes even further:
"Whether you're a vampire fan who loves to knit, a knitter who loves beautiful projects, or a vampire fan who's never knit before, there's something for you in Vampire Knits. This Collection of 28 captivating projects - inspired by the immortals we all love to fear - will keep you well protected, no matter what you attract."
Interesting intersection of the renewed interest in knitting and the Twilight craze. What a concept!
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You can trust marketing people to think of all the most unlikely associations of ideas! :)
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